My working practice has been shaped by twenty-five years of open collaboration and exploration across many domains.

Every five years, I like to refocus into a new chapter. It keeps me fluent in the
unknown
, evolves my way of thinking, and expands my
range
.

Taking projects from ideation to installation, my process is connected and informed. I believe in a calm, kind working environment, and lateral collaboration with a curated team.

2025 – 2030
...

Working as an independent Creative Director, and partner at

TEM

and

ONE

. I am in search of new challenges, roles, and partnerships in both the familiar and the unknown.

TEM’s latest project with White Rabbit, delivered the

2025 FTA awards show

in Doha.

2020 – 2025
Wider Projects

In 2020 the world pivoted, as did TEM. We partnered with experience franchises that fused show production, ticketed events, and brand collaboration. Acting as experience architects, we developed long‑form projects with

Empirical Wax

and

State of Play

.

TEM created the

Lightprinter

and

Screenprinter

for

Broadwick Live

for the final two seasons of Printworks.

Becoming part of

ONE

, we collectively collaborated with

Nike

and

Jean Paul Gaultier

.

Independently, and as part of

Sub

, I worked on projects for

Kanye / Ye

and

Travis Scott

.

Working with

Bild

, I created an immersive documentary,

Nighthawks

, production design for

Our Story with David Attenborough

and a

virtual show

for the 2020

EMAs

.

Buying a new home, designing and constructing the

interior

, lighting and

garden

, became an extension of my work.

A chapter of exploration, adaptation,
insight and parenthood.

2015 – 2020
The Experience Machine

TEM offered an artistic and commercial platform that allowed us to push the boundaries of what Installation, performance and experience could achieve.

These years allowed us to explore the format of live shows with

Beyoncé

Jay Z

Lady Gaga

and

Skepta

We expanded the scope of brand experience with installations and interventions for

Gucci

Rag & Bone

, Cartier,

Hijingo

Selfridges

and

Google

Cultural institutions recognised us as experience architects and commissioned our favourite projects for

LACMA

London Design Festival

and

Manchester International Festival

The Experience Machine work continues.

2010 – 2015
Experiential + Motion + Wallpaper

Wanting to understand the commercial application of digital installations, I worked at

Imagination

, developing large scale installations for

Land Rover

Lincoln

Ford

and

Jaguar

.

I joined the

2012 Olympics

ceremonies team to develop

stadium visuals

alongside projects for

MTV

Diesel

and

Pernod Ricard

.

I released a signature range of wallpapers for

Osborne & Little

.

While working at

United Visual Artists

, Christopher Davenport and I co-founded

The Experience Machine

2005 – 2010
Digital Installation Artist

On graduating, I was represented by

Artwise

, along with RCA graduates Troika and Random International.

A documentary by

Channel 4

followed my installation at

Sketch

.

Exhibiting internationally at

Art Basel Miami

Maison & Objet

Salone Milan

, Dundee Contemporary Arts

and

London Design Museum

, with permanent installations at

Heathrow's Terminal 5.

and

Museum of Fine Arts, Houston.

2000 – 2005
Alexander McQueen + RCA

Working as Alexander McQueen’s

graphic designer

and textiles designer, I formed the internal

fashion print department

.

This led to me co-designing the iconic

Skull scarf

feather prints

for

Irene SS03

and
AW03
and establishing digitally

engineered prints

as part of the McQueen brand.

Completed a Masters degree at the

Royal College of Art

2025 – 2030 ...

2020 – 2025 Wider Projects

2015 – 2020 The Experience Machine

2010 – 2015 Experiential + Motion + Wallpaper